Calvisius Caviar

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Per questo progetto ho gestito soprattutto i contenuti, dopo la messa online del sito stesso. Li ho rivalutati e i miei copy li hanno ottimizzati secondo le esigenze del cliente. Inoltre, ho rivisitato alcuni rami di alberatura per aumentare le possibilità di posizionamento. I testi sono stati curati in italiano, francese, russo e inglese.

Per un periodo ho lavorato alla strategia social per la pagina Facebook creando un piano editoriale a rubriche per far conoscere al pubblico il nuovo ecommerce.

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Dettagli Progetto

Cliente Agroittica Lombarda SpA
Date 1 sett 2014 – 14 apr 2014
Skills Struttura, organizzazione, gestione SEO copy, strategia social

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Due grafici in cui ho evidenziato il periodo in cui ho lavorato al sito per il posizionamento organico nei motori di ricerca. I dati sono relativi al dominio italiano e provengono da semrush.

Se hai necessità di apparire, ottenere più visibilità ed essere trovato in Google, io ci sono e quindi…

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La strategia studiata serviva, soprattutto, a far conoscere il nuovo ecommerce di Calvisius e a far comprendere al potenziale cliente quali fossero i valori dell’Azienda: sostenibilità, amore per l’ambiente e cura dei particolari. Un lavoro tramandato di padre in figlio che ancora oggi conserva l’artigianalità nell’allevamento di storioni e la produzione di caviale.

Mi piace molto lavorare a strategie di web marketing che vedano più strumenti di comunicazione coordinarsi per ottenere un unico risultato: l’aumento del fatturato. Se la pensi come me…

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